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Best Protein Powder

Whey and whey isolate comparison

Transparent Labs 100% Grass-Fed Whey Protein Isolate vs Optimum Nutrition Gold Standard 100% Whey

Transparent Labs Whey scores higher on our standard, 90/100 to 78/100. It earns more points for protein density (80% vs 77% protein by weight) and ingredient simplicity (natural flavors vs mixed natural and artificial). Per 25 g of protein, Transparent Labs Whey costs $1.93 and ON Gold Standard Whey $1.86.

Both are scored out of 100 against our published standard: protein density, third-party testing, label transparency, sugar, ingredient simplicity and verified label data. Every number below is from the manufacturer's label; last checked 2026-10-13.

Transparent Labs

100% Grass-Fed Whey Protein Isolate

Our score
90/100
Protein
28g
Per 25 g
$1.93
of protein
Informed ChoiceInformed Protein

Optimum Nutrition

Gold Standard 100% Whey

Our score
78/100
Protein
24g
Per 25 g
$1.86
of protein
Informed Choice

Side by side

Per serving, from each label. Bold marks the better score, protein density, sugar and cost where the two differ. How we score

Transparent Labs Whey and ON Gold Standard Whey compared
ComparedTransparent Labs WheyON Gold Standard Whey
Our score90/100 (better)78/100
Protein density30 / 30 (better)80% of each scoop is protein22 / 3077% of each scoop is protein
Third-party testing15 / 25Independently tested for contaminants or label accuracy15 / 25Independently tested for contaminants or label accuracy
Label transparency20 / 20Fully disclosed formula, no amino spiking20 / 20Fully disclosed formula, no amino spiking
Sugar10 / 101 g sugar per serving10 / 101 g sugar per serving
Ingredient simplicity10 / 10 (better)Natural flavors and sweeteners6 / 10Mix of natural and artificial flavors or sweeteners
Verified label data5 / 57 of 7 label values verified5 / 57 of 7 label values verified
TypeWhey IsolateWhey Blend
Protein per serving28 g24 g
Serving size1 Scoop (34.9g)31g (About 1 Scoop)
Protein by weight80% (better)77%
Sugar1 g1 g
Calories130120
Cost per 25 g protein$1.93$1.86 (better)
Price per serving$2.17$1.78
Third-party certificationsInformed Choice, Informed ProteinInformed Choice
SweetenersStevia ExtractAcesulfame Potassium
AllergensMilkMilk, Soy
Proprietary blendNoNo
Added free amino acids (amino spiking)NoNo
Last checked2026-10-132026-10-13

Which to choose

Only the differences in our records. A value we couldn't verify never counts as a difference.

Choose Transparent Labs Whey if…

  • You want more protein per serving (28 g vs 24 g).
  • You want more of each scoop to be protein (80% vs 77% by weight).
  • You prefer natural flavors and sweeteners (ON Gold Standard Whey uses a mix of natural and artificial ones).
  • You avoid soy: ON Gold Standard Whey's label lists it as an allergen and Transparent Labs Whey's does not.
  • You want a powder the brand labels grass-fed and non-gmo (our record for ON Gold Standard Whey has no such label).

Choose ON Gold Standard Whey if…

On the label facts we track, ON Gold Standard Whey has no clear edge over Transparent Labs Whey. Taste, how it mixes and the price where you shop may still decide it.

The two powders

Transparent Labs

100% Grass-Fed Whey Protein Isolate

Whey Isolate · 34.9 g scoop
Informed ChoiceInformed Protein
Protein
28g
Sugar
1g
Our score
90/100
$2.17 / servingChecked 2026-10-13
Optimum Nutrition

Gold Standard 100% Whey

Whey Blend · 31 g scoop
Informed Choice
Protein
24g
Sugar
1g
Our score
78/100
$1.78 / servingChecked 2026-10-13

Good to know

Labels and prices change, so check the package before buying, especially if you have allergies. If you are pregnant, nursing, buying for a child or managing a health condition, ask your doctor before adding a supplement.