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Best Protein Powder

Iconic

Grass-Fed Protein Powder

Iconic Grass-Fed Protein Powder is a milk protein protein powder with 20 g of protein per 1/3 cup (27 g). It scores 67/100 on the TBPP Quality Score. We found no third-party testing certification.

No third-party testing found
Our score
67/100
Methodology v1.0
Protein
20g
1/3 cup (27 g)
Sugar
0g
Per serving
Protein by weight
74%
Per serving
$2.47
$3.09 per 25 g protein

Nutrition per serving

Chocolate Truffle flavor, from the label.

Nutrition per serving
Serving size1/3 cup (27 g)
Protein20 g
Calories90
Carbohydrates3 g
Sugar0 g
Fat0.5 g
Sodium70 mg
Protein by weight74%
LeucineNot verified
BCAAsNot verified

How it scored

67 of 100 points. How we score

CriterionPointsWhy
Protein density22 / 3074% of each scoop is protein
Third-party testing0 / 25No verified independent testing program
Label transparency20 / 20Fully disclosed formula, no amino spiking
Sugar10 / 100 g sugar per serving
Ingredient simplicity10 / 10Natural flavors and sweeteners
Verified label data5 / 57 of 7 label values verified

Formula and label

Formula and label
TypeMilk Protein
Protein sourcesMilk Protein Isolate
Third-party testingNone found
SweetenersMonk Fruit Extract
Proprietary blendNo
Added free amino acidsNo
DietaryGluten-Free, Lactose-Free, Soy-Free, Non-GMO, Keto-Friendly, Grass-Fed
AllergensMilk
Made byIconic · USA
Sold atIconic (direct)

Price

$41.99 for 1 lb (about 17 servings). About $2.47 per serving, or $3.09 per 25 g of protein.

Sizes: 0.5 lb, 1 lb, 2 lb, 3 lb

Flavors (2)

  • Chocolate Truffle
  • Vanilla Bean

Sources

Nutrition from the Chocolate Truffle Nutrition Facts image on drinkiconic.com: 1/3 cup (27 g), about 17 servings, 90 kcal, 0.5 g fat, 70 mg sodium, 3 g carbs, 1 g fiber, 0 g sugar, 20 g protein; ingredients from the product page: milk protein isolate, cocoa powder, natural chocolate flavor, monk fruit extract, sea salt. Vanilla Bean per its image alt text: 90 kcal, 0 g fat, 1 g net carbs, 0 g sugar, 20 g protein. Grass-fed, 99.99% lactose-free, gluten-free, soy-free and keto-friendly are brand claims; the image shows GFCO and Non-GMO Project badges but these were not confirmed on the certifier sites, so no certification is listed. Brand site quotes Amazon customer reviews. Prices from the brand Shopify store 2026-10-14: 0.5 lb $27.99, 1 lb $41.99, 2 lb $79.99, 3 lb $116.99.

Good to know

Last checked 2026-10-14. Labels change, so check the package before buying if you have allergies. If you are pregnant, nursing or buying for a child, ask your doctor before adding a supplement.